Benefits of using a professional real estate photographer rather than snapping your own photos

Comparision between amateur and professional pro photos

Amateur Photo

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Professional Photographer

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1-Professional images will attract more buyers

While cameras on smartphones have come a long way, the quality of photos you’ll get from them won’t compare to the work of a professional.  Lighting, composition, and professional editing will all provide you with images that, frankly, you can’t match with a smartphone.

2-Sell Faster

Studies show that homes listed with professional photos can help the home sell 30-50% faster.  Unprofessional images don’t make the same impression in a listing as professional photos, and buyers are more likely to just scroll past those listings.  Professional photos make the impression you want, causing more buyers to look at your listing, and inquire about your property.

3-Higher selling price

A home in the $200,000 – $1 million range will sell on average for $3,000 – $11,000 more when it’s listed with professional photos.  Not only does that result in a higher commission, but it results in happier clients, and more repeat and referral business.

4-More photos make a better impression and help sell your listing

Homes that are listed with 20-25 photos spend an average of 32 days on the market.  A home with one photo spends an average of 70 days on the market.  A professional photographer knows the shots that are necessary to provide the quantity and quality to sell your listing.

5-Provides a competitive edge for the realtor

A realtor who uses a professional photographer to list a home will make a better impression on clients than one who uses a smartphone or point and shoot camera. When you look more professional and are more invested in the client’s success, you’ll attract more clients. It’s that simple.